This is a course in reflective - and reflexive - practice. The course introduces you to the fundamental ideas of reflective & reflexive practice, and then works you through a range of considerations in a series of 20 'cells', with an emphasis on plain English explanation, and a focus on learning by doing.

Starting at 1.1 Identity in a Personal Context: Who am I? would seem like a very sensible thing to do, because this cell is about personal identity – about trying to think a bit more systematically about who we are, and how we think of ourselves as being seen. Exploring those questions requires us to build our self-awareness, something that we will draw upon throughout this course. And that in turn requires us to identify and to articulate our core sense of who we are – where we belong, what do we do, what we value, what we represent, what we have achieved, what we offer to other people, and so on.


In this cell we will ask you to think about your professional identity.  That is, who are you as a property professional? How do you see and understand yourself in your professional life, how do the people you work with in your professional life see you, how do you want to be seen? Did you always want to work in property? How do you identify yourself within the property field? These are the same types of questions as we investigate in cell 1-1 Identity in a Personal Context, but some extra complications tend to be introduced when we focus them on your professional world.


This cell on the grid asks you to think about what you see as right and wrong, in both your personal and professional contexts, and with respect to your own life as well as the lives of others. It involves thinking about the values, behaviours and attitudes that you aspire to yourself, and that you expect from others, and the associated judgments that you make.

In this cell we look at personal communication and examine a strategy for improving communication simply, easily and in a way that, with regular and systematic application, will enhance your interactions in professional and personal settings

We might expect such incompatibility when we are talking with people from exotic parts of the world, who might bring to the conversation some very foreign cultural values and language structures, but in fact if we look carefully into our own familiar cultural settings, we can see many such conflicts occurring on a regular, day-to-day basis. These conflicts can be found at work, at home, and in our wider professional, community and social lives.

This cell gets us asking some basic questions around considerations of how and what we communicate and whether in our communications we are authentic and principled.

This cell on the grid provides an opportunity for you to lift the lid on the concepts and ideas which, for many of us, merely bubble away in the background. The cell gets you to think about how you prioritize things for yourself – about setting your own personal goals and, through that process, discovering and understanding what matters most to you.

In this cell, as a springboard for you thinking about your professional ‘engagement’ more widely, we will explore how you might think about professional ‘success’.  So let’s start out by asking some key questions. What does professional success look and feel like for you? Are you on track with your goals? Are you excited and energised by your work? Are you clear about what you want to achieve - are your goals set in stone, or do they float freely around in a space in your head? And to what degree do your professional goals align with, overlap with, or compete and conflict with, your personal aims and ambitions?  

Our focus here in this cell is on the position, and perception, of how businesses operate in society. We will discuss some of the attitudinal changes that have taken place in recent decades across many and perhaps even most western societies in response to awareness raising around Corporate Social Responsibility (CSR).

This cell continues to build on understanding your sense of ‘self’, who you are, what you represent and helps you develop an understanding of how your worldview differs to that of others; even people with whom you are closely and culturally aligned. The cells in this row in the Matrix, the dimension of Culture, challenge your thinking around particular beliefs and perceptions arising from cultural interpretations. Our modern world is interconnected and global; it’s no longer as black and white as it once – if ever was – but often, we mistakenly perceive situations as far more binary and simplistic than they are in reality.


This cell focuses on culture in the context of workplaces. In the first cell about Culture, 4.1, we discussed broadly the concept of intercultural awareness, but in this cell we narrow the focus and concentrate on the way in which each workplace has a unique culture; its own way of going about and doing ‘stuff’.

This cell is about the complex and challenging area of professional ethics and standards. In our professional lives, we regularly negotiate important questions about the nature of behaviour and how that may be deemed as either suitable or unsuitable.